Marketing & Advertising Using Google™
Our Agents Earn More.
Being the only brokerage in Canada to be a trusted Google Partner allows Search Realty to implement proven-by-Google marketing tactics.
When you join Search Realty, you’ll get immediate access to our GOOGLE® platform which enables you to yield higher commissions, retain clients, build a brand and, not to mention – generate Leads on Demand!
Let’s Talk About It
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Targeting The Right Audience
Search Realty leverages the world’s best platforms for your advertising needs. Through advanced GOOGLE™ marketing techniques, we’re able to diversify your listing ads across many different mediums to capture, engage, and interact with your target audience more effectively.
Our extensive reach ensures that your ads are placed in front of customers who are actively searching for what you have to offer. This level of brand awareness places you at the top of consumers’ minds and positions you as the expert in your market.
How Does It Work?
We utilize innovative advertising tools and SEM techniques to gain maximum exposure from potential buyers while paving the way for our agents’ success:
- Geo-location Targeting
- AdWords
- Facebook/Instagram
- Keyword Tuning
- Cross-platform Marketing
- YouTube Video Marketing
- Sales Funnel Optimization
- A/B Testing
- Digital Ads with HTML5
- Remarketing
- Enhanced Reporting
- Call Tracking
Then we put the GOOGLE™ platform to work by engaging in the following tactics:
Google Search Network
More than 90% of Internet users around the world choose Google to find the information, products, and services that they need. That makes Google the most powerful tool for connecting and engaging with your target audience!
At Search Realty, we harness this power to gain maximum marketing exposure, and to generate very specific leads that match your business needs. This laser-focused targeting drives more relevant traffic to your listings and increases your chances to double-end transactions. In fact, Google Search generates 7x more leads than Realtor.ca for our agents!
Google Display Network
With Google Display Network, we can farm a specific city, area, or postal code to deliver your branded message – similar to a billboard ad but at a fraction of the cost.
We’ll also create all types of ads for you – video and interactive – in a number of different styles to boost your brand across different listing platforms. The Display Network enables us to showcase ads across a wide spectrum of websites – over 5,000 to be exact – to give you maximum exposure while increasing your click-through rate.
Remarketing Campaigns
People who visit and interact with your website or ad are far more likely to convert to quality leads. Through remarketing campaigns, we strategically retarget those visitors as they browse online to remind them of your brand and listings – not the brokerage.
Once per week, your databases will be downloaded to retarget previous clients and leads as they continue to surf the Web. When anyone visits your website, your personal advertisements will consistently be displayed across other sites that they visit. How does this benefit you? By giving you the opportunity to reach users wherever they’re online, and to keep your brand top of mind when they’re ready to sell or buy.
Performance Monitoring
Being able to monitor, evaluate, and improve your performance is essential for success, which is why Search Realty provides a monthly marketing report, generated by GOOGLE®. So agents can see exactly where their money is going, how it’s being spent, and which listings are performing best, gaining deeper insight into the power of Google marketing.
How It Works
Take your mortgage business to the next level in 3 easy steps:
Join Search Mortgage & select the Self-Gen plan that suits you.
Mix & match your optional Lead-Gen Plans.
Start Earning More!
Our Agents Love Us!
Let's Talk About It
Start by setting up a time with our business development manager.